Proclaim
Proclaim, an innovative PR firm located in Boulder, Colorado, needed an eye-catching logo design along with a cohesive brand identity. After many rounds of detailed sketching, extensive explorations, and careful consideration of font and color palette options, I am thrilled to share the exciting results of my creative journey and where I ultimately landed.
Creative Direction / Brand
Foundations
You will notice in the logo that the distinctive "P" is crafted from both a "P" and an "R," creating a unique and visually engaging design element.
Animation
Animating a logo can breathe new life into a brand, making it more engaging and memorable. The process begins with understanding the core identity of the brand and how movement can enhance its message.
Mocks
Seeing the brand across other mediums, really brings it to life
